林國銘老師 (Lin Kuo-Ming / Associate Professor)
Profile
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Name |
LIN, KUO MING (SIMON) | ||
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Address |
Room , No.1 Kainan Road, Luzhu Dist., Taoyuan City 33857, Taiwan, R.O.C. | ||
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Tel |
03-3412500 # 2503 |
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simonkml@mail.knu.edu.tw |
Affiliations
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Current Position/Experience |
Department/Unit |
Title |
Start-End |
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Kainan University |
Department of Health Wellness and Marketing Department of Physical Education Office |
Assistant professor |
2020 ／ 08 ~ now ／ |
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Kainan University |
Department of General Education Center |
Assistant professor |
2017 ／ 08 ~ 2020 ／ 07 |
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Kainan University |
Department of Physical Education Office |
Assistant professor |
2006 ／ 08 ~ now ／ |
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SEN-LIN Taekwondo Taoyuan Pingzhen Branch |
Sport Marketing |
Executive Advisor |
2009 ／ 08 ~ now ／ |
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SEN-LIN Taekwondo Taoyuan Nankan Branch |
Sport Marketing | Executive Advisor | 2015 ／ 08 ~ now ／ |
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SEN-LIN Taekwondo Taoyuan Qingpu Branch |
Sport Marketing | Executive Advisor | 2019 ／ 08 ~ now ／ |
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Hsinchu Sporting Power Tennis Center |
Sport Marketing |
Executive Advisor |
2005 ／ 08 ~ now ／ |
Research Field
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1、Sport Marketing |
2、Sport Recreation |
3、Management for Sporting Club |
4、Sport and Health Wellness Marketing |
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5、Tennis Training and Business Management |
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8、 |
Projects
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Funding Organization |
Position |
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Publications
Scholarly journals：
Lin, K. M., Chang, C. M., Lin, Z. P. & Lan, L. W., 2009, Application of Experiential Marketing Strategy to Identify Factors Affecting Guests’ Leisure Behavior in Taiwan Hot-Spring Hotel. WSEAS Transactions on Business and Economics. (ISSN:1109-9526) (EI)
Conference papers
Lin, K. M. & Chen, P., 2002, A study of the recruiting systems of elite athletes into universities and colleges in Taiwan. Poster session presented at the 44th ICHPER-SD World Congress.
Husain, M., Lin, K. M., Chen, S., Lin, Y. C., Ko, C. W., & Scremin, G , 2005, Top-10 most popular sport websites in America. Poster session presented at the SMA , the third annual conference of the Sport Marketing Association, AZ.
Chang, C. M., Lin, K. M., Huang, H. C., & Chen, T. L., 2006, A study of physical fitness promotion for female university students: Intervention aerobic exercise. Poster session presented at the ASAHPERD Spring Conference, AL.
Li, Y. M., Lin, K. M., Huang, H. C., & Shen, C. W., 2006, A study of the tourists’satisfaction of 2005 international Kaohsiung flower show in Taiwan. Poster session presented at the ASAHPERD Spring Conference, AL.
Lin, K. M. & Lin, C. W., 2008, Cognition Map of Experiential Marketing Strategy for Hot-Spring Hotel in Taiwan Using the DEMATEL Method. Fourth International Conference on Natural Computation, 1, 438-442. (ISSB:978-0-7695-3304-9)
Books / Edited Books
Lin, K. M. (2006). An examination of the relationship between experiential marketing strategy and guests’ leisure behavior in Taiwan hot-spring hotels. An applied dissertation project submitted to the United States Sports Academy in partial fulfillment of the requirements for degree of Doctor of Sport Management
Patent/ Technical Reports
Invention patent
Utility model patent
Design patent
Awards & Prizes